I help people make real impact in their organisations.
Aidan O'Dea
Design a Foresight Organisation
Johnson & Johnson
J&J wanted to establish a new function within their supply chain.
"The best way to predict the future is to create it." -Peter Drucker
This will be more text describing the project in a bit more detail.
Aidan O'Dea
Reimagine How a Research Centre Operates
SFI- Enable
In the face of intense pressure to support everyday life, this project was about reimagining the role of a smart city research centre, when smart isn't enough.
"This will be an interesting quote"
This will be more text describing the project in a bit more detail.
Aidan O'Dea
Set a Vision for The Factory of the Future
Johnson & Johnson
The factory of the future is not just an isolated box in which things emerge. it is part of a flexible, autonomous, always on network.
This will be more text describing the project in a bit more detail.
Aidan O'Dea
Facilitate the Evolution of Technological Research
SFI- Confirm / Johnson & Johnson
say something about the TRL spectrum
"This will be an interesting quote"
This will be more text describing the project in a bit more detail.
Design the Future Football Fan's Remote Experience
Manchester City Football Club
The key insight was about facilitation. The fan club owners to manage the fan club, and the intital engagement of a new fan into the network.Metcalfe's Law is the key reference for this project.
"This will be an interesting quote"
This will be more text describing the project in a bit more detail.
Aidan O'Dea
Research
"If you steal from one author it's plagiarism; if you steal from two it's research."
- Wilson Mizner
Having a way to order research so it can be called upon easily and quickly is important. I use Notion & Miro to do my research. Have a look.
Aidan O'Dea
Approach
"The situation dictates which approach best accomplishes the mission."
- Colin Powell
I have a modular approach to work. In general, I do 8 ‘meta things’ that I can plug and play with. Describing them clearly to myself allows me to state them plainly to others.
Frame the Problem
- Uncover the underlying issues with the client
- Outline the menu of challenges
- Co-create consensus on the problem worth solving
Design the Project
- Understand what is needed to deliver success
- Propose work packages and processes to deliver outcomes
- Ensure buy in from the client
Engage the Client
- Understand the clients evolving needs
- Co-create consistent and common understanding
- Present back insights, findings and deliverables
Set Strategic Direction
- Formulate concepts for the project
- Facilitate co-creation of a project concept
- Align internal capabilities around overall intent
Manage the Project
- Schedule work packages, milestones and deadlines
- Coordinate that correct resources are in place and performing
- Maintain the project, allowing client feedback amend as needed
Guide the Process
- Critique strategic and design work, proposing alternatives when needed
- Steer projects using non-destructive and visual communication
- Validate strategic or design decisions with stakeholders
Conduct "Material" Design
- Carry out user and desk research
- Synthesise, sense-make and produce insights or concepts
- Produce useful and usable artefacts (prototypes, models, maps, visuals, sketches, decks, systems drawings)
Support the Team
- Role model behaviour
- Check in with project development & evolution
- Encourage professional development of team members
Aidan O'Dea
About
I have 10 years consulting and project management experience in professional services, working exclusively on innovation and top-line growth projects. I have been very fortunate that the majority of these projects were with some of the biggest brands in the world. I am well acquainted with projects that are large in scale, big on ambition and demanding of transformational change.
Aidan O'Dea
Approach Your Work
How do you approach your work? How do you think about what you do? What are your inputs, what's your process and what do you output? Who do you help, and who helps you?
Aidan O'Dea
Ideas
"Only a crisis— actual or perceived— produces real change. When that crisis occurs, the actions that are taken depend on the ideas that are lying around."
- Milton Friedman
Ideas power the world, generate excitement and make real change. Here are some of mine.
Aidan O'Dea
Tools
Get help kick starting your strategic design process with these helpful templates, that are available for free.
Aidan O'Dea
Contact
I'm always interested in talking, so don't hesitate.