Innovation isn’t about flashes of inspiration or brainstorming harder—it’s about thinking clearly, communicating effectively and identifying the right problem to solve.
I help people master these skills.
Aidan O'Dea
Design a Foresight Organisation
Johnson & Johnson
J&J wanted to establish a new function within their supply chain.
"The best way to predict the future is to create it." -Peter Drucker
Reimagine How a Research Centre Operates
SFI- Enable
In the face of intense pressure to support everyday life, this project was about reimagining the role of a smart city research centre, when smart isn't enough.
Set a Vision for The Factory of the Future
Johnson & Johnson
The factory of the future is not just an isolated box in which things emerge. it is part of a flexible, autonomous, always on network.
Facilitate the Evolution of Technological Research
SFI- Confirm / Johnson & Johnson
say something about the TRL spectrum
Design the Future Football Fan's Remote Experience
Manchester City Football Club
The key insight was about facilitation. The fan club owners to manage the fan club, and the intital engagement of a new fan into the network.Metcalfe's Law is the key reference for this project.
Aidan O'Dea
About
I’ve spent 11+ years working in strategy, innovation, systems thinking and design with some of the world’s biggest brands.Too much of today’s professional world is stuck in cycles of jargon, buzzwords and surface-level thinking. My work is about breaking that cycle. I build structures and frameworks that replace confusion with clarity—because clarity is what drives real progress.
